Nº-02
MOTION DESIGN / VIDEO EDITING
2026
Farmhand: Social Media Content
PROJECT OVERVIEW
• Worked with Head of Marketing & Operations at Farmand to produce social media content
• Took project outlines and raw footage and created content for various channels
• Focused on authentic storytelling over flashy editing style
This project involved producing social media and digital video content for Farmhand, supporting their marketing efforts across multiple platforms. Working closely with the Head of Marketing & Operations, I transformed project briefs, raw footage, and rough edit outlines into polished video content designed for social media and web distribution.
Key aspects of the project included:
Using Adobe After Effects, Premiere Pro, Media Encoder, and Photoshop to develop motion graphics and edit video content
Transforming rough edit timelines, written concepts, and raw footage into cohesive short-form videos
Producing batches of content optimized for platforms including Instagram, Meta, YouTube, and the company website
Maintaining brand consistency while adapting content to different formats and audience behaviors
Collaborating with the marketing lead to refine messaging and visual pacing across multiple deliverables
The goal was to efficiently convert internal ideas and raw media into engaging digital content that strengthened Farmhand’s online presence and supported ongoing marketing initiatives.
