Nº02
3D MOTION DESIGN
2024
Near Future: Product Explainer
PROJECT OVERVIEW
• 3D motion graphic of an office facility in use
• Covered specific use cases of the software
• Showcased on clients website to illustrate features
DETAILS
3D Rendering, Motion Design
Blender, MIXAMO, Premiere Pro, Photoshop, Adobe Suite CC
In an era where data-driven solutions shape our workspaces, Near Future stands as a testament to the transformative power of smart facility management. This innovative startup from Dallas envisioned a future where office spaces and college campuses could be optimized for efficiency, health, and productivity through real-time monitoring and intelligent automation. The Near Future product explainer video I created was a showcase of cutting-edge 3D motion graphics, bringing to life the complex capabilities of this smart facility software. The video illustrated how the system monitored a wide array of metrics, including device usage history, personal computer station duration, air quality, sound levels, human temperatures, and room occupancy. One of the most striking features demonstrated was the software's ability to automatically power down surrounding computers if a user logged in to prevent the spread of airborne illnesses, as well as its capacity to lock devices requiring sanitization by custodial staff.
To effectively communicate Near Future's comprehensive monitoring capabilities, I employed a combination of sleek 3D environments and low-poly character animations. This approach allowed for a clear and engaging representation of the software's real-time data collection and analysis processes. The use of game-style animations for the low-poly characters added a dynamic and relatable element to the video, effectively illustrating various workplace scenarios and how the software interacted with them.
The explainer video showcased Near Future's ability to track device lifespan and usage patterns, enabling managers to make informed decisions about equipment replacement. Additionally, it demonstrated how the software empowered custodial staff by providing real-time data on areas requiring cleaning or sanitization. These features were presented in a visually compelling manner, emphasizing the software's role in enhancing workplace efficiency and health standards. Marketing such a complex service is difficult without the right visual collateral, this allowed them to effectively communicate to investors. This project stands out as one of my best works, seamlessly blending technical accuracy with creative storytelling. By leveraging advanced 3D motion graphics and character animation techniques, I was able to create a compelling narrative that not only explained the complex functionalities of Near Future's smart facility software but also visualized its potential to revolutionize workspace management in the modern era.


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